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Home > News > News > Palace Museum Red Sandalwood Skin Care Product Officially Launched for Sale with the Design Inspired by Lang Yao Red Glaze Porcelain Vase

Palace Museum Red Sandalwood Skin Care Product Officially Launched for Sale with the Design Inspired by Lang Yao Red Glaze Porcelain Vase

Pubdate:2019-10-21

  The launch event for the Palace Museum red sandalwood skin care product collaboratively released by the Palace Museum and Liciwah was held in the Established Happiness (Jianfu) Palace Garden in the Palace Museum on 17th Oct.

 

 

  The director of Palace Museum Mr Wang Xudong expressed in his speech that the brand cooperation is established on the basis of cultural resources advantage and brand advantage, it is a innovative way of culture exploitation and utilization and innovation for cooperation as well, targeting to present and spread excellent traditional Chinese culture through combining the advantages and strength of the both parties.

 

 

  The Palace Museum red sandalwood skin care product consist of following five items - the Palace Museum red sandalwood toner, red sandalwood serum, red sandalwood eye cream, red sandalwood facial cream and sleep facial mask. The red sandalwood skin care essence extracted through biotechnology by Liciwah can help to delay aging, retain youthful looks and beautify skin. The design of the packaging is inspired by the collection in the Palace Museum - Lang Yao red glaze porcelain vases in Ming and Qing dynasties which also displays an ice and snow sealing effect via special manufacturing process. The red glaze porcelain is very valuable and rarely seen among all the Chinese porcelains.

 

 

  The curator of China Red Sandalwood Museum Madam Chen Laiwa who is also the creator of the brand Liciwah said that the Palace Museum has provided strong support to China Red Sandalwood Museum on the study and protection of red sandalwood culture in the past 30 years and profound relationship has been established between the Palace Museum and China Red Sandalwood Museum. The brand cooperation with Place Museum on skin care product this time symbolized the enhancement and innovation of the cooperation between the two parties, it is a proactive practice of exploiting the essence of traditional Chinese culture. She sincerely hoped to make further contribution to the carrying forward of the excellent traditional Chinese culture in new era via combining the current popular cultural aesthetic and quality consumption.

 

 

  The Palace Museum red sandalwood skin care product perfectly combines the profound connotation of the national treasure and the red sandalwood culture targeting to spread the excellent traditional Chinese culture and advocate quality life aesthetics in the east. At the launch event, the director of Fu Wah International HK, chairlady of Liciwah Chiu Li stated in her speech that the Palace Museum red sandalwood skin care product has underwent thousands of times of research, development as well as tests before it was born and the experts team from the Palace Museum has offered strong support during the process. The research and development of design team from Liciwah have kept innovating and improving in order that the highly attractive and quality Palace Museum red sandalwood skin care product can bring beauty and enjoyment to customers.

 

 

  At the launch event, the director of the Palace Museum Mr Wang Xudong, secretary of the Party committee of the Palace Museum Mr Du Haijiang, curator of China Red Sandalwood Museum and creator of Liciwah brand Madam Chan Laiwa, chairman of Fu Wah International Group Mr Chou Yung and chairlady of Beijing Liciwah Cosmetics Co. Ltd. unveiled the Palace Museum red sandalwood skin care product together.

 

  It is understood that the Palace Museum red sandalwood skin care product will be officially released for sale at platforms such as Liciwah Tmall Flagship Store, Liciwah Flagship Store at JD, the Palace Museum Cultural and Creative Store, the Palace Museum Cultural and Creative Tmall Flagship Store, the Palace Museum Cultural and Creative Flagship Store at JD, the Palace Museum Offline Store and the Palace Museum Micro Store. The travel set of the Palace Museum red sandalwood skin care product, the Palace Museum make-up primer and hand cream were released simultaneously. In addition, the Palace Museum jade soap, whose design is inspired by the 12-month white jade pendant in Qing dynasty, with special fragnance of the specific flower in each month will be released for sale in the market very soon.  

 

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